It�s party time in Mollywood . The last weekend witnessed a spectacular houseful shows throughout Kerala and what more you need, houseful shows in outside of Kerala screens for the Malayalam film also. Last week also confirmed the coronation of Super stardom to young actor Nivin pauly . This talented new sensation of Mollywood is most sought after actor of the season. From 2010 till now with just 20 films Nivin had fantastic 2014 with consecutive hit to Super hit to blockbuster in his credit and his wonder ride still continues in 2015. Milli though not a big hit had noticeable impact in the box office as well as in critic circle. His new release Oru Vadakkan Selfie all set to become a block buster in Kerala box office if this week amazing performance to be believed and his presence with script of Vineeth is the major factor. His elevation to the top is by his own hard work and meticulous selection of films and roles. Should remember that he has no big tycoon backing unlike his contemporary stars like Dulquar and Fahad! His forthcoming films like Premamand Ivide are eagerly awaited movies of Premem will be a test case of his box office potential as it will be solo lead one.
Oru Vadakkan Selfie gets off to flying start in Kerala and other screens. With good WOM and strong youth support Selfie registered back to back houseful shows and even in week days it emerge victorious in the theaters. Released in around 73 screens and it had of occupancy of 90% to 100|% from the FDFS without any major drop in weekdays . Thereafter it never looked back. Prajith, the debutant director with the script of Vineeth Srinivasan satisfies all the sections of audience and the brand �malavardi� works in their favour as well. The marketing strategies have been one of the best in recent time and used social network superbly to tilt the crowd in its favour. It has collected 4.40 Crore in 5 days with around 1,600 shows and will be the first Malayalam film of 2015 to cross 10 Cr in Kerala. It has all the potentials of reaching up to 15 Cr to 17 Cr. With roughly two or three fims around the corner in coming weeks this film will be the winner of Vishu � Easter season considering the genre of other films.
Ennum Epozhum Mohanlal � Manju � Sathyan film gets mixed opinion at the box office but families seemed to have liked it to a extent. The trio combo worked for initial boost up in the box office and has been facing tough task of handling planned negative attack in the social network. First day occupancy were in the region of 60 to 80 % due to the Selfie surge but weekend showed strong backing of family audience with houseful shows across the states. Week days shows good occupancy in the evening shows. Collected around 3.40 Cr in Kerala BO from around 85 screens with around 1,800 shows in 5 days! EE future depends entirely up on the fate of Maryada Raman which is getting to screen this Saturday because of target audience remains the same. Highly crucial week for Dileep who has lost box office charm. At present EE looks to collect 7 Cr to 8 Cr in its life time gross.
Selfie has badly encroached in to 100 days of love target area and this romantic movie has sunk at box office. Collection has been below average level for the second week. Collects around 4.65 Cr in 12 days. Box office fate of this film is almost sealed and may face severe removals to show reduction this week.
Komban . Nanbenda, Fast & Firious, whether these films will put sudden break to Mollywood surge, No I think but let us wait for next Friday for the results.
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Kerala Top 5 movies as on 02/04/2015
1 Oru Vadakkan Selfie� Earth shattering opening
2. Ennum Epozhum- Good opening
3. 100 days of Love � Diminishing love at B O
4. Valiavan � Not so big in opening
5. You too brutus � Brutus at B O 
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