Mollywood faces many challenges apart from ever rising number releases it has to deal with sentiments of the public which can sway them by way of various factors. A political controversy can tempt the common man just watch the debates in the T V and Cricket match can spoil many number shows. These are few of them but when they cobble together it will be nightmare for the producer. A near scenario we have witnessed last week in Kerala. Hope I don�t have to mention in detail about it.
Fireman after getting good WOM faced above challenges and end result half spoiled at weekend. It has good response in certain areas and weak response other parts. But positive outcome for the second week is that it has good number of screens in the second week which can spring success. Mammooty has impressive start at box office as the film has become a hit at box office and would have been better minus above unavoidable adverse box office downers. Collected around 5 .10 Cr in 11 days in around 80 plus screens which is good considering present industry circumstances!
0 comments: